Welcome to Keep Hush.
Keep Hush is a global dance music platform and community.
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About Keep Hush
Keep Hush is a platform and community dedicated to underground dance music.Our events showcase high energy, bass driven sounds, many of which are broadcast live and uploaded online for permanent archiving.We believe innovation in dance music has predominantly come from diverse, grassroots communities. Through our curation and practices we aim to support emerging artists and celebrate the true roots of dance music genres. Our mission is to Back the Underground.Become a member for free to join the community, getting early access to event tickets, merch and our exclusive newsletter full of new music.
OUR STORY: The Early Days
Via DMY Magazine.
_Big love, Fred and Freddy x – is written at the bottom of each invite to Keep Hush, the music platform known for broadcasting streams of bleeding-edge line-ups curated by its community. It’s the brainchild of Fred Conybeare and Freddy Masters, two passionate music fans with one goal in mind: to build that tight-knit community up even further.
Keep Hush was initially an underground music, streetwear and art blog – set up by Fred, before Freddy (working from Amsterdam) came on board, taking the reins on the music side of things. With Fred running club nights under the Keep Hush name in the UK and Freddy in Holland, they eventually met in person after university. “By this point I was running the YouTube channel, which was a kind of Majestic Casual format, but less bikinis,” says Freddy.
The pair both moved to London, which for them “felt like a fertile place to do stuff – it was just this mutual feeling of, we want to create something different, and special.”“We both felt like, there’s loads of club nights, but we really wanted somewhere to hang out and meet other music fans. There’s a lot of nostalgia for the days of record stores, places like Big Apple Records where everyone hung out. As people our age, we never really got to experience that. We wanted to create events that harked back to that community feeling,” Freddy continues. Attempting to replicate nights that boasted a strong community – V.I.V.E.K’s System nights being one example – Keep Hush’s own community began with a concrete space.
While working as a painter at an office in Soho, Fred discovered that the office manager was stressing himself out by cleaning up in the evenings, so asked if the pair could have free desk space in return for cleaning and locking the building at night (“It was a strange time, we were caretakers,” says Freddy).
The company had built a music studio downstairs, flirting with the idea of starting a record label and, because the pair were in charge of the building, they could use it. Inviting DJs down to record mixes as an extension of their mix series on the blog, the first Keep Hush live stream was just three people. “It was a really nice space, like bring your own booze,” Freddy says. “We invited people and it just grew and grew from there, basically.”
It was a win-win: the company based there didn’t mind because it ticked boxes as an ‘events programme’ for them, but eventually it outgrew its home: “We were doing a grimey one with White Peach Records and P Money, Flowdan, Irah, Killa P all came down to this tiny spot in Soho. The next morning, the whole building just stunk of a house party.
What ensued was a “polite kicking-out,” says Freddy. “People were paying so much money for the offices upstairs and it just wasn’t on, we were really taking the piss by that point.”
“We literally thought that was it, we’re ruined,” Fred says, “and luckily Tom from Rye Wax took us in.” With a proper venue hosting the nights, the whole thing became more legit – something they were worried their audience wouldn’t be on board with. But, aided by Facebook’s live streaming (something they can’t do now thanks to the social network amending its copyright laws), they amassed an online audience as well as a physical one. “It was just a feeling of like, holy shit like this might actually turn into a thing. Rather than just being us pissing about in a basement.”
Keep Hush retain their community spirit by putting their members at the heart of everything they do: the line-ups are all proposed by their members (recently overseen by Oblig, Emerald, Virgil Hawkins & KISH!) Which can sometimes “snowball in a ridiculous way,” admits Freddy. “Like the one in February, I think we had 30 names for that one, and we still got a text saying Slimzee wants to be involved as well, can we put him on? And it’s like well, yeah, obviously!” They handle last-minute requests, too – they recently put on a spontaneous show for Ryan Hemsworth and Yurufuwa Gang, who were in London at the same time.
Fred cites his favourite Keep Hush moment to date as the Sherelle and Fauzia b2b at the night curated by L U C Y. “That whole night teed itself up to that final set and they smashed it like no other person basically that I’ve seen, everyone was just losing their shit,” says Freddy. “It was just before Christmas as well, so everyone’s on that vibe, of like, fuck it, let’s do this.”
“It was a nice layout as well,” says Fred, “Rye Wax won’t let us do it like that any more – it got destroyed. It’s a history of us getting in trouble with venues,” he laughs.
PARTNER WITH US
Keep Hush is a platform and community dedicated to underground dance music, bringing sounds from the fringes of the global music scene directly to a growing online community.We open doors to hidden worlds, from the basements of London to abandoned car parks in Tokyo. Our platform doesn’t just showcase music - it’s a celebration of subcultures that thrive beneath the mainstream, connecting a worldwide network of ravers.We seek to create snapshots of history in the making, capturing the essence of the scenes and sounds shaping tomorrow’s music landscape.Keep Hush fosters a vibrant, inclusive culture, celebrating the diversity and creativity of the global music underground, believing that musical innovation has always come from diverse, grassroots communities. Our ethos is to Back the Underground.Keep Hush collaborates with brands that are seeking to support underground music culture.Our approach is rooted in authenticity, ensuring that partnerships resonate with our community and amplify the values we stand for.Many brand partnerships in the music world can be inauthentic and don't support grassroots talent. Our approach ensures brands create a lasting and positive impact in the electronic music space.To get in touch, email [email protected]
PREVIOUS PARTNERS
Privacy Policy of Keep HushEffective Date: 01/03/2024KH Music Group LTDAddress: 39a Markfield Road, London, N15 4QA
Company Number: 15532694Introduction
KH Music Group LTD ("we", "us", "our") is committed to protecting and respecting your privacy. This Privacy Policy outlines how we collect, use, and safeguard your personal data in compliance with the UK General Data Protection Regulation (GDPR).Data Controller
KH Music Group LTD is the data controller responsible for your personal data. You can reach us at 39a Markfield Road, London, N15 4QA. Alternatively, you may contact us via email at [email protected].Personal Data We Collect
We collect and process various types of personal data. This may include identity data such as your first name, last name, username, or similar identifier. Contact data like your billing address, delivery address, email address, and phone numbers may also be collected. This includes your mobile phone number, which we may use to send you SMS communications, including marketing messages, if you have opted in to receive such messages. Additionally, we may collect financial data such as bank account and payment card details, as well as transaction data that includes details about payments to and from you and other details of products and services you have purchased from us. We may also gather technical data, including your internet protocol (IP) address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website. Profile data, which includes your username and password, purchases or orders made by you, your interests, preferences, feedback, and survey responses, may be collected. We may also collect usage data, which provides information about how you use our website, products, and services, as well as marketing and communications data, which includes your preferences in receiving marketing from us, your communication preferences, and your preferences regarding SMS communications.How We Use Your Personal Data
Your personal data will be used only when legally permissible. Typically, we will use your personal data to perform a contract, such as when we need to perform the contract we are about to enter into or have entered into with you. We may also use your data to comply with a legal obligation when necessary. Additionally, your data may be used for our legitimate interests, provided that your interests and fundamental rights do not override these interests. With your consent, we may use your personal data to send you marketing communications, including SMS messages, if you have requested information from us or purchased goods or services from us and have not opted out of receiving such marketing. This includes using Mailchimp's SMS tool to manage and send these messages.How We Share Your Personal Data
Your personal data may be shared with third parties in certain circumstances, including with service providers who assist us in providing our services, including IT, system administration, and SMS communication services. We may also share your data with professional advisers, including lawyers, bankers, auditors, and insurers, as well as with regulatory authorities when required to comply with legal obligations. Furthermore, with your consent, we may share your data with third-party partners, including for marketing and promotional purposes via SMS.Data Security
We have implemented appropriate security measures to prevent your personal data, including SMS communication data, from being accidentally lost, used, accessed, altered, or disclosed in an unauthorized way. Access to your personal data is restricted to employees, agents, contractors, and other third parties who have a legitimate business need to know.Data Retention
Your personal data will be retained only for as long as necessary to fulfill the purposes for which it was collected, including to meet any legal, accounting, or reporting requirements.Your Legal Rights
Under data protection laws, you have certain rights regarding your personal data. These rights may include the right to request access to your personal data, the right to request correction of your personal data, the right to request erasure of your personal data, the right to object to processing of your personal data, the right to request restriction of processing your personal data, the right to request transfer of your personal data, and the right to withdraw consent at any time where we are relying on consent to process your personal data, including consent for SMS communications.How to Contact Us
If you have any questions about this privacy policy or our privacy practices, you may contact us at 39a Markfield Road, London, N15 4QA. You may also reach us by email at [email protected].Complaints
If you are dissatisfied with our response to any complaint or believe that our processing of your personal data does not comply with data protection law, you can lodge a complaint with the Information Commissioner's Office (ICO).Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page and, where appropriate, communicated to you directly.
Messaging Terms & Conditions
KH Music Group LTD T/A Keep Hush
39A Markfield Road, London, N15 4QA, UKGeneral
When you opt into our service, we will send you a confirmation message to verify your signup.By opting into messages, you agree to receive recurring automated marketing and informational text messages from Keep Hush. Automated messages may be sent using an automatic telephone dialing system to the mobile telephone number you provided during signup or any other number you designate. Message frequency may vary, and additional messages may be sent periodically based on your interaction with Keep Hush. We reserve the right to adjust the frequency of messages sent at any time, which may result in an increase or decrease in the total number of messages. Additionally, Keep Hush reserves the right to change the short code or phone number from which messages are sent.Please note that message and data rates may apply. For any questions regarding your text or data plan, please contact your wireless provider. Your wireless provider is not responsible for delayed or undelivered messages. Consent to receive marketing messages is not a condition of purchase.Carriers
Carriers are not liable for delayed or undelivered messages.Cancellation
You can cancel your subscription to our messaging service at any time by texting "STOP". Upon receiving your "STOP" message, we will send a confirmation message to inform you that you have been unsubscribed and will no longer receive messages from us. If you wish to resubscribe, simply sign up again as you did the first time, and we will resume sending messages to you.Info
For assistance at any time, text "HELP", and we will respond with instructions on how to unsubscribe. For further support regarding our services, you can email us at [email protected].Transfer of Number
If you plan to change your mobile number or transfer it to another person, you agree to either reply "STOP" from your original number or notify us of the change at [email protected]. Informing us of these changes is a condition of using our service to receive messages.Privacy
For questions about your data or our privacy practices, please visit our Privacy Policy.Messaging Terms Changes
We reserve the right to modify or terminate our messaging program at any time. Additionally, we may update these Messaging Terms at any time, with changes becoming effective immediately upon posting. Your continued enrollment in our messaging service following such changes constitutes your acceptance of these updates.This version organizes the information for better readability while maintaining all the necessary details.
Keep Hush is a Safe(r) Space
At Keep Hush, we are committed to maintaining a safe(r) environment for all our members. We operate a zero-tolerance policy towards any behavior that jeopardizes this commitment.This policy includes, but is not limited to, any form of sexual harassment, racism, homophobia, transphobia, ableism, and classism.By attending a Keep Hush event, you agree to respect the measures we have put in place to ensure that everyone remains safe.We want to emphasize that no issue is too small, and what makes someone uncomfortable is entirely subjective. This includes situations that make you feel unsafe as a witness. We take every issue seriously to create a space where everyone knows they will be heard.Our staff members have been trained with Good Night Out. If you have any issues, please approach them—they are here to help. We handle all matters with discretion and will work with you to ensure that the appropriate actions are taken according to our safe(r) space policy.Dance music is a space for self-expression and freedom, and our events should reflect this ethos. We believe this can only be achieved in an environment where everyone feels safe and respects each other's safety.